Le Fonti Awards 2019: Auro Palomba awarded best strategic PR

A highly respected professional, a true point of reference in the strategic communication field for the main Italian and international industrial groups. His ability to anticipate new sector’s challenges through the introduction of reputation management services, with the recent establishment of Reputation Science.

For all these reasons, the jury of Le Fonti Public Affair & Communication Awards has awarded the “Strategic Communication” Professional of the Year prize to Mr. Auro Palomba, Founder and CEO of Community Group and Chairman of Reputation Science.

The award was presented at Palazzo Mezzanotte, during the 9^th edition of the Le Fonti Awards, the prestigious international prize ceremony that each year awards business leaders, law firms and financial figures who have distinguished themselves for excellence performance in their working areas of references and for their high standings in terms of leadership and innovation.

Mr. Auro Palomba has been recognized as a key sector’s player, as he was able to project its company into the future and used his vision to outline a path made of innovation and growth. Under his leadership, Community has reached a top position in the communication and reputation management field in Italy and, in 2018, Mr. Palomba launched Reputation Science – in joint venture with Reputation Manager – the first Italian company combining traditional and digital communication skills, managing companies, managers and institutions’ reputation in a scientific and integrated way.

Over the last year, Mr. Palomba has also turned his focus on sustainability, identifying a trend that is now a key one in the communication sector. That is why he has signed an agreement with Nativa, the first B Corp and Benefit Corporation in Europe. It is aimed at establishing a competence center to support companies in the definition and implementation of integrated sustainability and reputation management projects.

This award follows Community’s CEO recent achievement, as he ranked 4^th in the Top PR Consultants in EMEA list, drawn up by MergerLinks. Furthermore, the firm has been awarded the “Financial PR” Team of the Year prize at the Financecommunity Awards.

“Keeping up with the evolution of communication dynamics has become mandatory for us as sector player, as well as a real duty towards our clients, who must be granted the access to the increasingly complex skills needed to manage their reputation,” Auro Palomba, CEO and Founder of Community and Chairman of Reputation Science, said. “I am proud of this award and I want to share it with the whole Community and Reputation Science team, for their constant commitment to respond to the evolution of our work. In 2018, we launched Reputation Science, the first company in Italy managing companies’ reputation through big data analysis. More recently, together with Nativa – the first B Corp and Benefit Corporation in Europe – we have established a competence center, aimed at helping companies communicate sustainability. Community is about to turn 20 and there are still many challenges ahead of us, but I am sure that the passion and innovative spirit that we have always showed will be crucial in interpreting the needs of the companies of the future”.